}

Urban Hiking 404 WebPage Mockup

project overview

THE CHALLENGE

Urban Hiking is a theoretical company that offers hiking routes in various cities all over the globe in order to help city slickers stay on top of their fitness routines without needing to leave the comforts of civilization and readily available air conditioning. Companies like this one rely heavily on their websites to gain user traffic, and not every website is perfect. Sometimes they need an error page for when things aren't quite working the way they should, and 404 Pages can be pretty creative little secrets when done right. 

THE SOLUTION

Websites need to be responsive these days, because more and more people access things using the browsers on their phones and tablets. While the desktop version of the three mockups that were designed is more personal and interactive, the general language for all three iterations is kept simple but humorous enough to adapt to whichever platform the website is being accessed from while remaining uniform throughout.